Podcast transcription services: Why it is important?

Every podcast is to have a transcript. However, there are many who simply do not bother towards including them. It could be that the owners might have skipped their podcasts to be transcribed, since they are of the opinion that it is not worth the money to have it performed or simply do not understand benefits involved in hiring experienced and qualified podcast transcription services.
Reasons why one should consider having podcasts transcribed through good and knowledgeable podcast transcription services

  • Transcripts are searchable: Having the podcasts to be transcribed would effectively mean that the owner would be generating huge number of traffic to the website, since the text becomes searchable. People are likely to stumble upon the transcribed podcasts while browsing the web related to contents which the podcasts deliver. The search engines would pick up keywords. Video and audio for the show however, are not searchable, but transcripts very much are.
  • Content: It may be that the individual is not able to decide as to what is to be placed on the blog. The transcript can be copy, pasted and an instant blog is created, with no room for thoughts. One can also use their podcast transcript for creating newsletter content for the list or numerous short articles within a short period of time.
  • Creating products from transcripts: As the individual has few transcripts, then it is essential to have an e-book. It creates a good amount of revenue for the person and more possible ways towards generative revenue from the podcast.
  • Attracting huge audience: Although there are many people who prefer watching video or listening to audio, there are still many who prefer text version. They might not have an hour or even 30 minutes to devote to the show. But reading contents can take just half the time. Also, they may prefer printing transcripts for highlighting key points or go back and go through it.
  • Reference: On having handful of podcasts, the individual may remember saying something, but is not able to remember as to which show was it. It could cause the person to spend few hours trying to find time for spotting in the audio, so that a reference can be made. By having a transcript, the individual simply is required to search through text which takes a minute. The visitors also may find it useful for similar reason.

Since the benefits are many, using podcast transcription services is really worth the effort and money.

Jessica Miller, Marketing Head in Transcriptionwave, General Transcription Services Company in the US.

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